Aaron Fernandes is a dynamic force in the global performing arts landscape. As the founder and CEO of Aaron Fernandes Entertainment (AFE), he is known for his ability to foster long-term partnerships, and an uncanny talent for turning complex challenges into seamless solutions.
Before launching AFE, Aaron served as General Manager of The Danceworx Performing Arts Academy (TDX), where he led operations, events, business development, and special projects. He played a pivotal role in managing multiple sold-out international tours for Navdhara India Dance Theatre (NIDT)—one of India’s most acclaimed contemporary dance companies—across Canada, China, South Africa, Mexico, Germany, Israel, Turkey, and more.
Through his global travels with TDX and NIDT, Aaron witnessed a significant gap in infrastructure for world-class arts management in India. This insight led to the birth of Aaron Fernandes Entertainment, envisioned as a conduit between Indian artists and the international contemporary arts ecosystem. AFE offers top-tier services to performers worldwide while amplifying Indian representation on prestigious global platforms.
Aaron is the India Project Head for CINARS and the only Indian invited by the China Association of Performing Arts (CAPA) to join the Asia Performing Arts Collaboration Forum—an initiative to foster deeper cultural exchange across Asia. Over the last six years, he has participated in 21 international conferences, making him a singular presence among Indian arts managers on the global stage.
Passionate about performance, travel, and international cuisine, Aaron thrives on touring, where his love for the arts meets his love for exploration.
Pushkara is a seasoned arts professional currently serving as Project Manager at Aaron Fernandes Entertainment (AFE). She plays a key role in logistics, artistic coordination, and seamless execution of both domestic and international projects, ensuring excellence at every stage of production.
Rooted deeply in tradition, Pushkara brings over 23 years of rigorous training in Bharatanatyam under the esteemed Guru Dr. Sandhya Purecha, with whom she continues to perform on prestigious platforms. Her grounding in classical arts forms the soul of her professional ethos—where precision, discipline, and devotion to craft meet contemporary production values. She also served as a senior instructor with Kala Paricchaya for over a decade, followed by her tenure as Assistant Professor of Bharatanatyam at Bharata College of Fine Arts & Culture, Mumbai, where she nurtured the next generation of dancers and scholars.
At AFE, Pushkara seamlessly blends her artistic depth with managerial acumen, bridging the worlds of tradition and global engagement with grace and clarity.
With 15 years of professional experience, including over a decade in the performing arts industry, Farah has built her career at the intersection of creativity and structure. Data has been at the center of her journey, guiding how she designs systems, organizes workflows, and brings clarity to complex projects.
A commerce graduate, Farah has also completed a Diploma in Operations Management from NMIMS, Mumbai, and the South Asia Festival Academy’s Festival Planning course at the Edinburgh Napier University, partnered by the British Council. This strong academic background strengthens her ability to merge business strategy, operational design, and the arts.
An Excel and Google Sheets wizard, Farah thrives on creating color-coded project trackers, workflow charts, and detailed planning tools. She even spends her free time attending webinars on data structuring and exploring new ways to make information flow seamlessly.
At Aaron Fernandes Entertainment, Farah channels this systems-driven approach into the world of performance and culture, ensuring every initiative is not only creative but also efficient, scalable, and impactful.
Siddesh brings together creativity, technical curiosity, and a hands-on approach to production. With a background in Computer Engineering and more than 2 years of professional experience as a Technology Consultant at an AI/ML Analytics firm, he enjoys working at the intersection of management, technology, and the performing arts, where ideas evolve into meaningful live experiences.
Over the years, Siddesh has explored multiple facets of the creative world, with over two years of experience as a musician and performer, alongside his work in project management and creative production in IPL, Music Festivals and IP’s. These experiences have shaped his understanding of both the artistic and operational sides of performance. He approaches projects with an artist’s sensitivity while maintaining the organization and clarity required to manage complex productions.
Alongside his creative pursuits, Siddesh maintains a strong interest in emerging technologies, particularly AI and digital tools that can enhance planning, collaboration, and workflow efficiency within creative environments. This blend of artistic instinct and technical thinking allows him to bring a thoughtful and adaptable perspective to the teams and projects he works with.
At AFE, Siddesh supports the planning and execution of productions, tours, and creative projects, helping translate artistic vision into well-coordinated performances while ensuring that the many moving parts behind a show come together seamlessly.